Model and deal page SEO
Structure and templates that let thousands of vehicle and offer pages rank, instead of competing with each other.
Car leasing and automotive marketing
SEO and Google Ads for car leasing and automotive
Car leasing is one of the hardest markets on Google. You're up against comparison sites with huge budgets, on searches where a single deal can be worth thousands. I've done it before: I helped a national leasing broker go from around 300 to over 1,000 sales a month in four months.
- Proven in car leasing
- SEO and Ads run together
- Deals tracked, not just clicks
Sound familiar?
If this is you, I can help.
- Comparison sites and the big brokers take the top spots for every model search.
- Your Google Ads cost per lead keeps climbing.
- Thousands of model and deal pages, and most of them never rank.
- Your search traffic dropped after a Google update and hasn't come back.
What you get
Everything included.
Technical recovery
Finding and fixing what's suppressing a large site after updates, migrations or years of patches.
Google Ads for high value searches
Campaigns built around deal value and lead quality, not cheap clicks.
Lead tracking to sale
Enquiries tracked from search through to the deals that actually complete, so spend follows profit.
~300 → 1,000+
sales a month for a UK car leasing broker, four months apart
How it works
Four steps, no mystery.
- 1
Review
A free look at your site, rankings and ads against the competitors winning your searches.
- 2
Fix
Technical problems and page structure first. This is where most of the quick gains are.
- 3
Grow
Model, deal and brand pages built out, with Google Ads covering the gaps while SEO builds.
- 4
Report
Monthly reporting on enquiries and completed deals.
A good fit if
- Leasing brokers, dealers and vehicle businesses selling across the UK
- Sites with a large range of models, deals or stock
- Teams who can tell me which enquiries turned into deals
Probably not for you if
- Single forecourt dealers who only sell locally. Local SEO is the better fit
- Businesses wanting a guaranteed position for every model
- Anyone looking for the cheapest possible SEO
How I judge success
Nobody ever paid a bill with traffic.
Most agencies send a monthly report full of visitors, clicks and rankings. It looks busy, and none of it pays your bills. I look at your money instead: what came in, what it cost to win, and whether the marketing is earning its keep. If it isn’t, you’ll hear it from me first.
What most agencies report
- Website visitors
- Impressions
- Clicks
- Rankings
- Engagement
What I report
- Revenue from your marketing
- What each new customer costs you
- Return on every pound spent
- Profit after marketing costs
Questions
Straight answers.
The things people ask before they get in touch.
Have you worked in car leasing before?
Yes. I helped a national car leasing broker reverse a long organic decline. In four months they went from around 300 sales a month to over 1,000.
Can a broker really compete with the big comparison sites?
Not on every search, and you don't need to. There are thousands of specific model, deal and budget searches where a well built broker site can win, and those buyers are often closer to ordering.
Do you work with dealers as well as brokers?
Yes. Dealer groups, independent dealers with national reach and other vehicle businesses all face the same problem: being found for the right searches at a sensible cost per lead.
Do you need access to our CRM?
It helps. Knowing which enquiries turned into deals lets me push budget and effort towards what actually makes money. A simple monthly export is enough to start.