Independent Digital and Spend Review
A fixed-fee review of spend, reporting, search and website performance, delivered as a prioritised commercial roadmap.
- Performance and spend audit
- Commercial impact modelling
- Vendor and agency challenge
Secondary practice
Know what your digital spend is actually producing.
Independent reviews, technical recovery and agency oversight for leadership teams that need the commercial truth, not another activity report.
This established practice continues alongside Strathmark’s primary AI transformation work.
Discuss digital performanceTechnical Recovery
Diagnosis and recovery planning for a slow, structurally weak or search-invisible website.
- Platform and infrastructure diagnosis
- Core Web Vitals engineering
- Migration and technical debt planning
Ongoing Digital Oversight
Independent accountability for vendors, priorities and execution after the initial review.
- Direct principal access
- Leadership reporting
- Execution only after diagnosis
Selected digital work
Evidence from complex organisations.
Insurance
AXA Insurance
Interim enterprise case study showing how insurance demand capture improves when information architecture, quote journeys, and measurement are aligned to intent rather than departmental silos.
Read case studyInsurance
FIRST CENTRAL Insurance
A motor-insurance engagement focused on reducing wasted acquisition effort, improving intent capture, and turning search into a more measurable growth channel.
Read case studyLegal Services
Thorntons Law LLP
A Scottish legal-services case study focused on turning expertise and geographic reach into better-structured enquiry journeys across commercial practice areas.
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